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How do an organization's beliefs about its employees
and its personnel policies impact business outcomes
(i.e.: increased value, increased profitability, sustainable
growth)? According to the Gallup Organization, the path
is direct and clear:
- Only sustained profit increase from normal
operations can drive a sustained increase
in stock value.
- Sustained profit increase is driven by
sustainable growth and the most critical
driver of sustainable growth is an expanding
base of engaged customers.
- True customer engagement can be created
only by treating customers to a superior
product and superior service.
- A company will create a growing number
of engaged customers only if its brand
experience matches or exceeds its brand
promise.
- In service industries, nearly all of the company's
value is delivered to customers by individual
employees. Even in pure manufacturing
environments, quality products are unlikely to
be produced without engaged and committed
employees.
- The only way to engage and retain talented
employees successfully is to select and develop
great managers. Great managers can select the
best people, set accurate expectations for them,
motivate them, and develop them.
- Companies that are unable to create this kind
of environment will lose more talented people
than they keep. They will miscast, overpromote,
undervalue, and otherwise misuse those talented
employees who do stay.
- Lacking talented people in the right roles, this
company will have to revert to less robust routes
to performance -- an over-reliance on marketing,
an unquestioned fondness for acquisition, a frantic
push for "bought" growth.
- Pressed by high character competition, these
routes will serve this company poorly. And, in the
end, lacking great managers to keep it on the right
path, this company will lose.
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Sherpa partners with Michelle Landis, President,
Small Business Advisers, LLC and a Master Business
Coach with Action COACH, to help our client's holistically
evaluate their business effectiveness. Michelle's
100-item Business Assessment provides our clients
with a general overview of the businesses strengths
and weaknesses, as perceived by the management
team. The results of the assessment are discussed
within the broader context of the company's overall
strategy and objectives and help focus and identify
actions and approaches that could improve overall
ratings. Areas evaluated include: Direction, Budget
& Cash Flow, Sales, Marketing, Profitability, Productivity,
and more. From the results, Michelle works with the
client to create a series of 90-day plans, targeting
key areas for improvement. Plans are carried out under
Michelle's guidance via weekly coaching sessions.
Learn more about Michelle Landis. |